Honda Delivers Strong November 2024 Sales Thanks in Part to the Prologue EV

Discussion in 'In the News' started by xcel, Dec 5, 2024.

  1. xcel

    xcel PZEV, there's nothing like it :) Staff Member

    [​IMG] Honda’s electrification plans are continuing to bear fruit.

    Wayne Gerdes – CleanMPG – Dec. 3, 2024

    2024 Honda Prologue


    Honda and Acura’s combined November US sales totaled 121,419 vehicles, up 14.5% over the 106,035 sold in November of 2023. YTD sales of 1,288,260 were up 8.7% over the 1,184,798 sold through the same period of 2023.

    Honda’s November sales of 110,020 were up 15.9% over the 94,925 sold in November of 2023. YTD sales of 1,168,890 were up 11.1% over the 1,051,998 sold through the same period of 2023.

    Honda set an all-time monthly sales record for its electrified vehicle lineup with over 38,000 vehicles sold including a new monthly sales record for the Prologue. Honda’s all-electric by itself accounted for 6,823 vehicles sold.

    Civic hybrids accounted for 32.5% of Civic sales while the Accord hybrid represented 57.4% of November sales totals.

    Acura sales totaled 11,399 vehicles in November, up 2.6% over the 11,110 sold in November of 2023. YTD sales of 119,370 are down 10.1% below the 132,799 sold through the same period of 2023.

    [​IMG]

    The all-electric Acura ZDX achieved sales of 1,317 vehicles.

    2024 Honda Prologue Drivetrain

    FWD models are powered by a 212 hp and 236 lb.-ft. of torque single motor whereas the AWD trims combine another rear motor for a combined 288 hp and 333 lb.-ft. of torque. All are powered by an 85-kWh battery with a peak 150 kW DCFC rate.

    Prologue owners receive a Home Charging Station (11.5 kW) and $100 Public Charging Credit, plus $500 Installation Incentive or Portable Charging Kit (7.6 kW) and $300 Public Charging Credit, plus $250 Installation Incentive (via HHE) or a $750 Public Charging Credit.

    2024 Honda Prologue Interior

    Inside, owners receive seating for 5 and a very large 136.9 cu. ft. of interior volume. The EX provides 25.2 cu. ft. of cargo space behind the rear seats with 60/40-split rear seatbacks. When folded flat, the cargo volume expands to 57.7 cu. ft. of space. Hidden space under the cargo area floor adds another 0.5 cu. ft. Rear seats also include two angles of recline and a power tailgate with hands-free access is standard on Touring and Elite.

    The EX trim features a somewhat bland black and charcoal or charcoal and light gray cloth upholstery with accent color stitching, an 8-way power driver’s seat with 2-way power lumbar, heated front seats, dual zone climate control, gloss black trim on the dash and 19-inch wheels.

    The Touring adds black and charcoal or charcoal and light gray leather seating surfaces with accent color stitching, memory driver seat, a leather-wrapped steering wheel, auto-dimming interior rearview mirror and front and rear parking assist.

    Prologue Elite arrives with black and charcoal, brown and black or charcoal and light gray perforated leather seating surfaces with accent color stitching, front ventilated seats, a heated steering wheel, sport driving mode, 21” alloys and more.

    2024 Honda Prologue Trim Pricing Breakouts
    • EX FWD - $47,400 - 296 miles range
    • EX AWD - $50,400 - 281 miles range
    • Touring FWD - $51,700 - 296 miles range
    • Touring AWD - $54,700 - 281 miles range
    • Elite AWD - $57,900 - 273 miles range
    D&H adds $1,395 to all trims.

    The Honda Prologue qualifies for the full $7,500 Fed Tax Credit.

    2024 Honda Prologue Infotainment

    Prologue is the first Honda SUV with Google built-in. Standard on all Prologue trims is Google Assistant, Google Maps, Google Play.

    A standard 11” digital driver instrumentation display with hoodless design and an intuitive 11.3” touchscreen with wireless Apple CarPlay and Android Auto add to its typical modern Honda interior. Elite trims add a 7x3-inch HUD.

    Google Maps can be displayed on either screen with recommended charging station routing to optimize travel time. Google Maps can estimate the charging time required to reach the destination and can initiate preconditioning of the EV battery when the destination is a DCFC.

    Touring and Elite models receive a Bose premium audio system with 12-speakers.

    The console’s large multi-use tray features two illuminated 3.0A USB-C 45W charging ports. For second-row passengers, two 3.0A USB-C 45W charging ports are standard.

    Honda Prologue benefits from fast and secure Over-the-Air (OTA) software updates to key vehicle computer modules, enhancing functionality and capability.

    2024 Honda Prologue

    [​IMG]
    In chart topping Elite trim.​

    The Chevrolet Blazer on which the Prologue is built is a better-looking SUV with slightly more range and more colorful and integrated interior displays but unlike the Blazer, the Prologue wireless Apple Car Play.
     
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  2. xcel

    xcel PZEV, there's nothing like it :) Staff Member

    Hi All:

    I am not sure where Cox received their sales numbers but they are great at pulling sales from actual registrations, state by state. In any case, the new-vehicle seasonally adjusted annual rate (SAAR) greatly improved in November, reaching the best level since May 2021.
    This growth was entirely attributed to retail, with a marked decrease in sales into fleet relative to the overall market.

    The average transaction price (ATP) of new vehicles rose to an estimated $48,724 in November, a 1.5% increase from October and a 24.3% increase since November 2019, according to KBB data. At the same time, incentives from manufacturers increased 4.2% month over month, reaching a high of $3,914 since March 2021 but remaining below November 2019’s level.

    U.S. auto sales in November 2024 beat expectations. While initial forecasts anticipated a sales pace of 16.0 million with a volume of 1.32 million vehicles, the latest data suggests the industry is on track to hit a SAAR of 16.5 million – the strongest pace in over three years. Robust incentives and discounts are playing a pivotal role in boosting sales as well. Incentive spending in October surged by 60% year over year, reaching its highest level since early 2021. November likely saw even deeper discounts, coupled with improved financing offers and rising inventories.

    Wayne
     
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