Like other OEMs, VWs CUVs including Tiguan and Atlas are the sales driving force. Wayne Gerdes – CleanMPG – April 3, 2018 2018 VW Tiguan 2.0L TSI mated to an 8-Speed AT provides a 22/27 mpg city/highway rating in FWD configuration. VW March 2018 U.S. Auto Sales VW reported it sold 32,548 vehicles in the United States in March, up 17.8 percent above the 27,635 sold in March of 2017. Sales were up 13.6 percent on a daily selling rate (DSR) basis in which there were 28 selling days in March of 2018 vs. 27 in March of 2017. VW’s YTD sales of 83,952 were up 10.0 percent above the 76,290 sold through the same period of 2017. Sales were up 7.2 percent on a DSR basis with 77 selling days in 2018 vs. 75 through the same period of 2017. VW March and 1Q Sales Highlights The Tiguan was a standout with March sales of 9,717 vehicles, up 197.2 percent over the 3,270 sold in March of 2017. YTD sales of 27,428 were up 168.6 percent over the 10,211 sold through the same period of 2017. Top 10 March 2018 sales items of note: The well accepted Equinox continues to outsell the perennial leading CR-V. B and C-Segment March 2018 sales items of note: The Sonic had a poor showing into the end of last year but that has since subsided as discounts continue to move it back to a more prominent position in the B-segment. Remember it used to hold on to the #2 spot behind the Versa for months on end just a few years ago. The all-new and imho, best B-segment available, all-new 2018 Accent continues to flounder since its release. D and Utility-Segment March 2018 sales items of note: Other than the up and coming 5-series, there is a lot of blank ink in the D-Segment. The all-new Camry is holding its own while most of the segment continues to see sales declines as perspective purchasers continue to move to the CUV where double digit gains show across much of the top 10 in that segment. In the Crossover segment, Rogue has held onto its #1 position and #3 overall position through the1Q ahead of RAM pickups. That is saying something! Pickup-Segment March 2018 sales items of note: There really is no change other than the sheer volume of Pickups’ sold. The F-Series has outsold 12 of the top 18 manufactures by its lonesome. Electrified-Segment March 2018 sales items of note: With a slow January start, Ford has placed a lot of $s behind its Fusion Hybrid and its sales volume again dominates the HEV segment placing the strong RAV4 and fading Prius behind. The Camry Hybrid although not moving beyond its stagnant 5th spot within the HEV Top 10, the positive sales results bode well for continued success of the most efficient midsize available today. On the electric front, the Prius Prime PHEV now accounts for 41.8 percent of the Prius liftback sales. Given the lower cost and plug-in capability, is it any wonder? Tesla, Honda, FCA, and Kia do not supply HEV/PHEV/BEV monthly sales breakouts. U.S. Automobile March 2018 vs. March 2017 Market Share Comparison March 2018 Market Share items of note: GM market share was up an extremely strong 1.3 percent compared to March of 2017. On the downside, Ford was down .6 percent, Hyundai was down 0.8 percent, and Nissan was down a steep 1.1 percent. U.S. March 2018 Sales vs. March 2017 Sales Ranks and Results for the top 18 Automobile Manufacturers GM March 2018 Sales: 296,341 vehicles sold, up 15.7 percent above the 256,224 sold in March of 2017 Ford March 2018 Sales: 244,306 vehicles sold, up 3.4 percent above the 236,250 sold in March of 2017 Toyota March 2018 Sales: 222,782 vehicles sold, up 3.5 percent over the 215,224 sold in March of 2017 FCA March 2018 Sales: 216,063 vehicles sold, up 13.6 percent above the 190,254 sold in March of 2017 Nissan March 2018 Sales: 162,535 vehicles sold, down 3.7 percent below the 168,832 sold in March of 2017 Honda March 2018 Sales: 142,392 vehicles sold, up 3.8 percent above the 137,227 sold in March of 2017 Hyundai March 2018 Sales: 61,540 vehicles sold, down 11.2 percent below the 69,265 sold in March of 2017 Subaru March 2018 Sales: 58,097 vehicles sold, up 5.9 percent above the 54,871 sold in March of 2017 Kia March 2018 Sales: 50,645 vehicles sold, up 2.5 percent above the 49,429 sold in March of 2017 BMW March 2018 Sales: 35,842 vehicles sold, down 0.4 percent below the 36,002 sold in March of 2017 Mazda March 2018 Sales: 33,302 vehicles sold, up 35.7 percent above the 24,549 sold in March of 2017 VW March 2018 Sales: 32,548 vehicles sold, up 17.8 percent above the 27,635 sold in March of 2017 Mercedes-Benz March 2018 Sales: 31,484 vehicles sold, down 2.7 percent below the 32,352 sold in March of 2017 Audi March 2018 Sales: 20,090 vehicles sold, up 7.4 percent above the 18,705 sold in March of 2017 Mitsubishi March 2018 Sales: 14,319 vehicles sold, up 21.7 percent over the 11,766 sold in March of 2017 Jaguar/Land Rover March 2018 Sales: 14,232 vehicles sold, up 10.2 percent above the 12,918 sold in March of 2017 Volvo March 2018 Sales: 8,233 vehicles sold, up 53.7 percent above the 5,356 sold in March of 2017 Porsche March 2018 Sales: 4,756 vehicles sold, up 6.2 percent above the 4,479 sold in March of 2017 Manufacturer ranking Items of note: Hyundai moved back ahead of Subaru despite a double digit negative monthly result. BMW, Mazda, and VW moved ahead of Mercedes-Benz with Mazda and VW achieving double digit sales volumes gains in March. Audi has sold 20,000 U.S. vehicles for just the fourth time and first ever for a March result. March 2018 U.S. Automotive industry sales of 1.649 million was up 6.3 percent vs. the 1.551 million sold in March of 2017. On a Daily Selling Rate basis with 28 selling days in March 2018 vs, 27 in March of 2017, sales were still up a healthy 2.6 percent. 2018 YTD sales of 4.09 million is up .08 million or 2 percent over the 4.01 million sold through the same period of 2017. March 2018 automotive industry seasonally annual adjusted rate (SAAR) reached 16.8 million.
VW Q1 Sales, Revenue and Results Heading in the Right Direction In the Q1 of 2018, VW once again achieved higher sales, revenue and financial results. For the January 01 through March 31, 2018 period, VW has sold more than 1.5 million vehicles globally, up 5.9 percent over the 1,440,900 sold through the same period of 2017. This Q1 sales volume was the brands best first quarter in its history. 2018 VW Atlas Sales revenue grew by 5.9 percent to $24.3 billion USD. Operating results improved by 1.2 percent to $1.06 billion USD. Volkswagen stated its return on sales of 4.4 percent was down slightly from the 4.6 percent achieved during the Q1 of 2017. Dr. Herbert Diess, CEO of the Volkswagen Group: During the first three months of the year, VW was able to deliver significantly more vehicles globally than the previous year in all regions. In Brazil, deliveries rose by 4 percent, in China by 8.6 percent and in the USA by as much as 10 percent. Deliveries also grew in Germany by 7.3 percent. Despite the ongoing model offensive, fixed costs remained largely stable in the Q1 of 2018. The improved results were partially offset by growing expenditure for the upcoming electric offensive. Going forward, the brand expects positive developments to continue. In the 2018 financial year, deliveries, sales revenue and the operating result will continue to rise due to further turnaround of programs in all regions. Despite significantly higher expenditures to cover new product, an operating target between 4.0 and 5.0 percent is still possible in the current financial year. The new Touareg and the Jetta in the USA, new mid-size Virtus sedan in Brazil and four new SUVs for the Chinese market before year end should help. 2019 VW Jetta The best Jetta yet. Considering its TRANSFORM 2025+ strategy, the brand will renew its entire model range by 2020 as well as expanding it in key segments. From 2020, the newly developed I.D. family will start the brand’s major electric offensive.
I was going to say I'm surprised they let the SUVs on the putting green, but then I noticed the photo's faked... Edit: or I "think" it is...
Hi Bill: Actually they did and I snapped that photo from within the clubhouse myself. 2018 VW Atlas From another direction. Wayne
Wow. I was puzzling over the odd shade directions. Must be an illusion due to the wide angle? So...doesn't the weight of the vehicle destroy the green?
HI Bill: I did not see that it did. I suspect that this putting green right in front was probably a practice green and could have been cement below the grass? I know it was hard as hell as I was laying on it to take those low shots. It was real grass too as I had to wipe the clippings off my polo after each prone shot. Not sure how the Atlas' did not leave ruts? 2018 VW Atlas Yet another angle. Wayne
I'm sure you're right about the special nature of the front-and-center green. It's amazing that it is real grass! I wonder if they had to brush clippings off the tires.