It seems like car manufacturers are not using the term SUV any more. They are using things like "multi-purpose vehicle" and stuff like that. Are they recognizing that SUV may be a term that customers are considering to mean "large vehicle that sucks fuel" vs something useful? I think the first time it kind of struck me odd was the hummer and hummer 3 commercials. I'm not saying thats what an SUV is, but it may be what people are starting to think of them. Anyone else notice this, or am I just not seeing the right comercials.