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Hybrid Vehicles Broaden Appeal to Grow Sales.

Hybrid vehicles have been a niche market at best since their first introductions in the late 1990s. First developed by Toyota and Honda, the early systems were examined in detail by their competitors, and the conclusion was that the added complexity and weight would make the vehicles too expensive for all but wealthy consumers with an interest in preserving the environment. "Early hybrid vehicles sacrificed space, comfort, and performance for low emissions and high fuel economy," says ABI Research senior analyst David Alexander. "Now a much wider variety of hybrid vehicles is available."

Hybrid Vehicles Broaden Appeal to Grow Sales.
xcel, Nov 1, 2006
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