xcel

Hyundai?s Entry into the Big Leagues ? The Equss

2011 Hyundai Equss - $58,000 to start and a very unfortunate 19 mpgUS combined rating :( Many may not remember when Toyota launched the Lexus Marque with the groundbreaking LS 400 but to put it bluntly, the car and the brand was aimed straight into the heart of the high end luxury market. The European (Audi, BMW and MB) and Domestic (Cadillac and Lincoln) luxury brands shrugged their shoulders and rolled their eyes as this Asian competitor came to town.

Hyundai?s Entry into the Big Leagues ? The Equss
xcel, Oct 19, 2010
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