Jan. 08 Hybrid and fuel efficient non-hybrid sales – Starting off with a bang

Discussion in 'General' started by xcel, Feb 2, 2008.


In your Locale, are you observing more fuel-efficient vehicles on the Road?

  1. Yes

    24 vote(s)
  2. No

    5 vote(s)
  1. xcel

    xcel PZEV, there's nothing like it :) Staff Member

    Higher gasoline prices and uncertainty about the future all add up to a good showing for the hybrids of almost every type.

    [xfloat=left]http://www.cleanmpg.com/photos/data/501/07_Honda_Fit_Sport1.jpg[/xfloat]Wayne Gerdes - CleanMPG - Feb. 2, 2008

    With the new 08 EPA fuel economy test schedule results available for the entire light duty US vehicle fleet, the Honda Fit, SMART Fortwo and Mini now meet the new CleanMPG minimum mpg criteria of 29 mpg combined. The AH has seen its demise and will no longer be reported.

    The 2008 Honda Fit – With 90.1 cu. ft. of interior volume, a reasonably efficient 1.5-liter engine, a full complement of standard safety equipment including ABS, EBD, TPMS, front, side and side-curtain airbags and standard features including A/C, PW, PL and PM, who wouldn’t consider one for their very own. With an MSRP under $14,000, the 2008 Honda Fit is a feature laydened and fuel efficient sub-compact that others have apparently discovered given its astounding 120% sales increase over the year ago sales period!

    The fuel efficient Hybrids and non-hybrids are continuing to increase overall market share with the Big 6 Hybrids showing an overall 26.4% increase thanks mostly to the Prius-II and TCH. The Big 4 fuel efficient non-hybrids had an overall sales increase of 3.7% although Corolla sales have fallen off a cliff. With gasoline prices at $3.00 and climbing in many areas of the country, expect more of the same through the rest of 2008.

    The Toyota Prius posted January sales of 11,379, an increase of 37.1% over January of 2007. Will we see 200,000 total sales this year ;)

    The Toyota Camry Hybrid achieved sales of 3,750 units, up 33.9% vs. the January 2007 sales period.

    The FEH/MMH twin’s sales of 1,474 vehicles was up 19.1% vs. the same period a year ago.

    The HiHy sold 2,143 units, up 18.4% for the January 2008 vs. January 2007 comparison period. The HiHy’s sister, the Lexus RX 400h hybrid reported sales of 1,211 units for the month, down 2.7% vs. the year ago sales period.

    The Honda Civic Hybrid saw total sales of 1,745 sold, down 2.1% compared to the January 2007 sales period.

    For the fuel efficient non-hybrid automobiles, the Corolla lost its sales lead with 20,736 units sold for the month of January, a decrease of 18.7% vs. the year-ago period.

    For the first time in many years, the new sales leader in the compact segment is the Honda Civic. Total sales of 20,993 show an increase of 14.2% over the same January sales period a year ago. This could be a very interesting year if Civic sales can maintain the razor thin sales edge over the just released 2009 Corolla.

    The Toyota Yaris subcompact posted January sales of 7,666 units, a pleasant increase of 30.6% vs. the same period a year ago.

    MINI Cooper sales are being reported in our monthly update for the first time. For January, Mini sales were up 20% to 2,460 cars compared to 2,050 cars sold during the same period a year ago.

    The non-hybrid standout not in terms of total sales but the increase over the year ago sales period for January was the Honda Fit. Total January sales of 4,480 vehicles show a phenomenal increase of 120.0% over January of 2007.

    January 2008 Hybrid sales summary

    Month to DateYear to Date
    Make and ModelJan. 2008Jan. 2007DSR* % ChangeJan. 2008Jan. 2007DSR* % Change
    Toyota Prius11,3798,299+37.1%11,3798,299+37.1%
    Toyota Camry Hybrid3,7502,801+33.9%3,7502,801+33.9%
    Toyota Highlander Hybrid2,1431,810+18.4%2,1431,810+18.4%
    Honda Civic Hybrid1,7451,783-2.1%1,7451,783-2.1%
    Ford Escape Hybrid/Mercury Mariner Hybrid1,4741,238+19.1%1,4741,238+19.1%
    Lexus RX400h1,2111,245-2.7%1,2111,245-2.7%

    January 2008 fuel efficient Non-hybrid sales summary

    Month to DateYear to Date
    Make and ModelJan. 2008Jan. 2007DSR* % ChangeJan. 2008Jan. 2007DSR* % Change
    Honda Civic20,99318,378+14.2%20,99318,378+14.2%
    Toyota Corolla20,73625,519-18.7%20,73625,519-18.7%
    Toyota Yaris7,6665,870+30.6%7,6665,870+30.6%
    Honda Fit4,4802,036+120.04,4802,036+120.0%
    Mini Cooper2,4602,050+20%2,4602,050+20%

    DSR*: Daily Selling Rate - There were 25 selling days for the Jan. 2008 and 2007 sales months.​

    In Canada, Toyota Hybrid and fuel efficient non-hybrid automobile sales were highlighted by the Yaris selling 1,783 units, up 23.9% versus the same month in 2007. The Prius saw an increase of 175% year-over-year with 302 units sold. Amazingly, the Toyota Camry Hybrid outsold the Prius at 328 vs. 302 units and was up 13.9% compared to the January 2007 sales period. The HiHy saw 115 models sold, up 64% compared to January 2007.

    All four of the Canadian Toyota models above set new all time January sales records.

    For the rest of the industry, truck sales were down 6.1%, while car sales were off 2.3%.

    Of note, the recently redesigned Accord is having trouble gaining sales traction with a reported sales decline of 6.8% from the year ago period. Purchasing an 08 Accord for invoice is as easy as dialing the phone which is highly unusual for Honda’s biggest seller in the first year of an all-new redesign?
    Last edited: Feb 6, 2008
  2. 98Contour

    98Contour Member

    Sorry but I live in San Antonio the land of trucks and SUV. Most of the trucks are HD and the SUV's are ginormus.
  3. lamebums

    lamebums Member

    Kentucky here. If it's not a Ford or Chevy pickup, it's a Nissan Titan. If it's not a Titan, it's a ginormous SUV.
  4. BailOut

    BailOut My favorite holiday is Earth Day!

    I live in the over-sized passenger vehicle capital of the U.S. but since the end of last Summer I have noticed more and more compact and mid-sized sedans appearing on the roads where I used to see nothing but big trucks and SUVs.

    This is doubly touching since we have gotten a lot of snow so far this year but the downward trend in mongo 4x4s is holding.
  5. ILAveo

    ILAveo Well-Known Member

    Sounds like the Civic might be eating into the Accord's sales as well as the Corolla's.
  6. brick

    brick Answers to "that guy."

    I'm actually starting to get excited about the number of FE vehicles popping up around here. Yeah, there are **WAY MORE** giant SUVs and lifted pickups than there are hybrids. But there are so many Prius on the roads! I'm even seeing a few HCH-IIs, and quite a few Fits lately. People are starting to get it...a little.
  7. AshenGrey

    AshenGrey Well-Known Member

    The funny thing in my neighborhood is that there isn't much in the was of medium-sized vehicles. I have seen a huge increase in Fits, Civics, and Prii, but I have also noticed that many people are stubbornly hanging on to their Hummers and Dodge Rams. Yeah... We've got the big and the small and little inbetween.
  8. antrey

    antrey Well-Known Member

    The new Accord was a big turnoff for me. I can't quite put my finger on why but have some ideas: too big, not enough improvement in FE, no FE focused hybrid version, styling is somehow off, overly busy controls in the centerstack.

    El Paso is home to the Ford dealership with most F150 sales but I've seen a surprising increase in Prii and motorcycles roaming the roads as fuel prices have gone up. A local news station did an interview with some of the local motorcycles dealers and it seems that the increase in fuel prices has led to a boom in local sales. The weather here is nice enough to ride year round.
    Last edited: Feb 3, 2008
  9. 98CRV

    98CRV Well-Known Member

    I live in an upscale region between Baltmore and Washington and am getting used to getting passed on the highway by all brands of hybrids. I am also beaten off the line by them. I guess these folks gave at the office, so to speak and get their mpg improvement through changing vehicles, not changing habits.
  10. R E P U B L I C

    R E P U B L I C Well-Known Member

    Supply & demand
    Lots of SUV's & trucks parked on side of road with "4"sale signs in their windows!
    Come-on 5 dollar gasoline............get rid of those big old smog producers.
    Way too much trafic on the road now........
  11. laurieaw

    laurieaw Sorceress of the North

    several times on the road i am going to live on i have seen several priuses...and in the town i will be closest to now, i see them all over the place. however, sadly, our parking lot at work still looks like the sales lot for big pickups.

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