First Australian manufacturer to reach a 7 figure export figure.
Wayne Gerdes - CleanMPG
- Aug 21, 2012
2012 Toyota Camry Hybrid – Produced locally in Altona, Australia.
Following on the heels of Toyota’s announcement that it had built its 200-millionth vehicle - a milestone reached after 76 years and 11 months, Toyota Australia’s latest figures show that its one millionth export vehicle was shipped to the Middle East earlier this month.
The automotive industry is in Australia is facing economic challenges like everywhere else including last year’s strikes at Toyota’s manufacturing plant in Altona and at its parts centers in Melbourne and Sydney over employee “real wage” reductions in addition to layoffs of as much as 10% of its workforce in April of this year. That said, Toyota of Australia continues to invest in and focus on its export program as part of Toyota’s overall growth oriented business strategy.
Chris Harrod, Toyota Australia's Executive Director of Manufacturing:
Reaching one million exports was an important milestone for the company and we are extremely proud of our ability to build cars that not only suit the needs of our local customers but also those in the Middle East and other export markets.
According to the Toyota Australia, they started exporting vehicles to New Zealand in 1986. Ten years later it expanded its exports to the Middle East and now ships vehicles to Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, United Arab Emirates and Yemen in addition to New Zealand and the South Pacific Islands.
Toyota Australia exported 42,142 vehicles through July 31st of this year.