Ford Oct. Sales Up 6.2% - Escape Outsells Ford’s Individual Car Lineup

[xcel]

Explorer sees huge increase in sales on a percentage basis while F-Series with EcoBoost is still selling strong.

Wayne Gerdes - CleanMPG - Nov. 1, 2011

2011 Ford F-150 with the 3.5L EcoBoost on the Atlantic Coast - $25,190 to start + a $995 D&H charge. Capable of 32 + mpg when fully loaded and crossing the Continent

Ford total October 2011 sales of 167,803 vehicles was up 6.2% compared to Oct. of 2010 sales of 157,935. Most of the gains can be attributed to Ford’s SUV sales lead by the Escape and Explorer, up 30.6 and 224.7 percent respectively. Truck sales were up over 8 percent versus last year as well.

Year-to-date, Ford is the best-selling brand of vehicles in America with sales totaling 1,700,618, up 17 percent. If this sales rate continues, Ford is on track to increase its market share this year by about 1 percentage point – which would mark market share gains for three consecutive years.

Ford Car sales can best be described as middling. While Ford brand car sales are up 18% through October YTD (576,994), sales were mixed.

In October, Fiesta (4,124) and Fusion (18,094) both posted higher sales than a year ago while surprisingly the all-new 2012 Focus , Taurus and Mustang all experienced lower deliveries.

Ford Trucks continue on a roll 69,068 vehicles sold in October, an 8.4 percent increase versus year-ago levels. Year-to-date truck sales total 651,837, up 9 percent.

Ford’s F-Series sales totaled 52,511 vehicles, up 7 percent, in October. It is the second month in a row F-Series has topped 50,000 sales. Year-to-date F-Series sales total 468,899 pickups, an 8 percent increase.

EcoBoost

Among retail customers, more than 40 percent of F-150 buyers opted for Ford’s highly fuel-efficient EcoBoost engines in October. Coupled with EcoBoost sales on Explorer and Edge and Ford cars, total EcoBoost engine sales topped 15,000 in October.

Ford October 2011 Monthly Fuel Efficient Sales and Total

Model	Oct-11	Oct-10	Oct-DSR % change	Oct-11 YTD	Oct-10 YTD	YTD-DSR % change
Fiesta	4,124	3,846	+ 11.4%	61,349	14,588	+320.5%
Focus	12,386	12,396	+ 3.8%	149,701	146,649	+15.4%
Total	167,803	157,935	+ 10.3%	1,771,801	1,597,148	+10.9%

The daily selling rate (DSR) is calculated with 26 days for October 2011 and 27 days for October 2010.
Year-to-date, the DSR is calculated with 255 days for both 2011 and 2010. All percentages reflect DSR.

Top 10 - October 2011 US Automobile Sales Leaders

Sales Rank	Make	Model	Oct-11	Oct-10	Oct-DSR % change	Oct-11 YTD	Oct-10 YTD	YTD-DSR % change
1	Ford	F-Series	52,511	49,041	+11.2%	468,899	434,920	+7.8%
2	Chevrolet	Silverado	36,656	34,283	+11.0%	333,092	301,998	+10.3%
3	Honda	Accord	22,589	21,451	+9.4%	203,603	236,278	-13.8%
4	Toyota	Camry	22,043	25,014	-8.5%	251,564	275,844	-8.8%
5	Nissan	Altima	21,838	18,978	+19.5%	222,392	187,875	+18.4%
6	Dodge	Ram	21,037	17,316	+26.2%	199,011	158,205	+25.8%
7	Honda	CR-V	19,326	18,040	+11.2%	180,361	162,326	+11.1%
8	Ford	Escape	19,046	14,578	+35.7%	206,896	157,398	+31.4%
9	Hyundai	Sonata	18,192	17,505	+7.9%	192,953	166,628	+15.8%
10	Ford	Fusion	18,094	17,362	+8.2%	206,533	178,943	+15.4%

Automobile Manufacturer's US Sales Rank - October 2011 vs. October 2010 Comparison and Total Sales

1. GM October Sales up 5.6% with 186,895 vehicles sold.
2. Ford October Sales up 10.3% with 167,803 vehicles sold.
3. Toyota October Sales down 4.3% with 134,046 vehicles sold.
4. Chrysler October Sales up 31.9% with 114,512 vehicles sold.
5. Honda October Sales up 3.3% with 98,333 vehicles sold.
6. Nissan October Sales up 22.6% with 82,346 vehicles sold.
7. Hyundai October Sales up 27.6% with 52,402 vehicles sold.
8. Kia October Sales up 42.0% with 42,656 vehicles sold.
9. VW October Sales up 144821.3% with 28,028 vehicles sold.
10. BMW October Sales up 22.0% with 27,288 vehicles sold.
11. Mercedes-Benz October Sales up 33.1% with 24,449 vehicles sold.
12. Subaru October Sales down 11.6% with 20,081 vehicles sold.
13. Mazda October Sales up 1.7% with 18,326 vehicles sold.
14. Audi October Sales up 30.6% with 10,225 vehicles sold.

[xcel]

Hi All:

We received the Ford Hybrid sales breakouts this morning. Not that great even with the ad money spent the past few months pushing the Fusion Hybrid unfortunately

Ford October Fuel Efficient and Total Vehicle Sales Highlights

Model	Oct-11	Oct-10	DSR % change	Oct-11 YTD	Oct-10 YTD	YTD-DSR %
FEH	573	809*	-26.4%	7,878	10,286*	-23.4%
FFH/MKZh	1,334	2,182**	-36.5%	14,235	19,253**	-26.1%

*FEH and MMH combined -- ** FFH, Milan and MKZh.
The daily selling rate (DSR) is calculated with 26 days for October 2011 and 27 days for October 2010.
Year-to-date, the DSR is calculated with 255 days for both 2011 and 2010. All percentages reflect DSR.

Wayne

[rfruth]

I think the Ford hybrids are doing just what corporate wants them to do, generate lots of hi teck buzz, good PR, help boost the CAFE numbers, feather in their cap etc ...

[ItsNotAboutTheMoney]

Originally Posted by xcel

We received the Ford Hybrid sales breakouts this morning. Not that great even with the ad money spent the past few months pushing the Fusion Hybrid unfortunately

I think with the new TCH coming they're keen to sell while they can.

Cheaper, better rated on the EPA and assembled in the USA.
How well will the FFH compete with that?

Let's hope the C Max is something good.

[rfruth]

The C-Max is up against some stiff competition thats for sure