Right Lane Cruiser
08-26-2009, 09:02 AM
http://www.cleanmpg.com/photos/data/2/AmericanFlag.jpg With its new Fusion and Mercury Milan hybrids, Ford brings to market the best gas-electric hybrid cars yet. (http://www.businessweek.com/lifestyle/content/aug2009/bw20090824_018580.htm)
http://www.cleanmpg.com/photos/data/501/SmartGauge_with_ECOGuide_in_practice.jpgAdam Aston - BUSINESSWEEK (http://www.businessweek.com) - August 25, 2009
Hopefully Ford will gain many more new customers with these cars. --Ed.
It's no secret that Detroit has had trouble breaking its addiction to SUVs. This has been true even in the market for green cars. In their push into hybrids, U.S. carmakers first focused on big, heavy models such as the Ford Escape Hybrid and the Chevy Tahoe Hybrid instead of compacts, such as Toyota's (TM) Prius, which pioneered and still dominates the market for high-mileage, gas-electric vehicles.
Detroit's first-effort hybrids have been technically impressive, and silenced any charges that the U.S. couldn't hack hybrid technologies, but it's no surprise sales have fallen short. Last year's oil price spike made one thing clear: When gas hits $4 and beyond, most buyers prefer hybrids with big mileage numbers, not just slightly more efficient versions of their old gas guzzlers.
With the rollout of the Fusion Hybrid sedan and its upmarket twin, the Mercury Milan Hybrid, Ford has a pair of world-beating hybrids that not only are ready for today's market but are also perfectly suited for when gas prices return to scary levels. Ford Motor's (F) new hybrids better the leader in this niche, Toyota's Camry Hybrid, with a no-compromise four-door sedan that delivers great mileage and impressive performance all while it whispers, rather than shouts, its hybrid street cred. Indeed, this month Consumer Reports rated the Ford Fusion Hybrid its top domestic sedan, tying with the Toyota Camry Hybrid for overall ranking.
With a mix of high mileage, mainstream styling, and standout performance, the $27,270 Fusion Hybrid and the more luxe $31,324 Milan Hybrid should have broad appeal, luring would-be buyers not shopping specifically for a hybrid. For mileage junkies, the models deliver 41 mpg city and 36 mpg highway. Compared with Toyota's Camry Hybrid, that's 8 mpg better in the city and 2 mpg better on the highway.
Ford has improved a lot from its first-generation hybrid system, used in the Ford Escape Hybrid. Its second version hits a new level of engineering sophistication, delivering quiet, smooth integration between electric and mechanical systems. Gone are the mysterious clunks and mushy brakes that—though improved in... http://www.businessweek.com/lifestyle/content/aug2009/bw20090824_018580.htm
http://www.cleanmpg.com/photos/data/501/SmartGauge_with_ECOGuide_in_practice.jpgAdam Aston - BUSINESSWEEK (http://www.businessweek.com) - August 25, 2009
Hopefully Ford will gain many more new customers with these cars. --Ed.
It's no secret that Detroit has had trouble breaking its addiction to SUVs. This has been true even in the market for green cars. In their push into hybrids, U.S. carmakers first focused on big, heavy models such as the Ford Escape Hybrid and the Chevy Tahoe Hybrid instead of compacts, such as Toyota's (TM) Prius, which pioneered and still dominates the market for high-mileage, gas-electric vehicles.
Detroit's first-effort hybrids have been technically impressive, and silenced any charges that the U.S. couldn't hack hybrid technologies, but it's no surprise sales have fallen short. Last year's oil price spike made one thing clear: When gas hits $4 and beyond, most buyers prefer hybrids with big mileage numbers, not just slightly more efficient versions of their old gas guzzlers.
With the rollout of the Fusion Hybrid sedan and its upmarket twin, the Mercury Milan Hybrid, Ford has a pair of world-beating hybrids that not only are ready for today's market but are also perfectly suited for when gas prices return to scary levels. Ford Motor's (F) new hybrids better the leader in this niche, Toyota's Camry Hybrid, with a no-compromise four-door sedan that delivers great mileage and impressive performance all while it whispers, rather than shouts, its hybrid street cred. Indeed, this month Consumer Reports rated the Ford Fusion Hybrid its top domestic sedan, tying with the Toyota Camry Hybrid for overall ranking.
With a mix of high mileage, mainstream styling, and standout performance, the $27,270 Fusion Hybrid and the more luxe $31,324 Milan Hybrid should have broad appeal, luring would-be buyers not shopping specifically for a hybrid. For mileage junkies, the models deliver 41 mpg city and 36 mpg highway. Compared with Toyota's Camry Hybrid, that's 8 mpg better in the city and 2 mpg better on the highway.
Ford has improved a lot from its first-generation hybrid system, used in the Ford Escape Hybrid. Its second version hits a new level of engineering sophistication, delivering quiet, smooth integration between electric and mechanical systems. Gone are the mysterious clunks and mushy brakes that—though improved in... http://www.businessweek.com/lifestyle/content/aug2009/bw20090824_018580.htm
