xcel
02-04-2009, 05:44 AM
MB experiences a loss that was surpassed by everyone except GM and Chrysler. (cleanmpg.com/forums/showthread.php?p=185157)
http://www.cleanmpg.com/photos/data/501/2009_BMW_X5d.jpgWayne Gerdes – CleanMPG (cleanmpg.com) – Feb. 3, 2009
BMW’s X5d Turbo-diesel -- 19/26 mpgUS city/highway. The X5 was the only positive seller between both companies with an increase of 23.3 percent over January 08.
Woodcliff Lake and Montvale, NJ -- BMW and MB sales in the US were down by 15.5 and 42.9 percent respectively in January 2009. BMW, which includes Mini, reported January sales of 14,314 vehicles, a decrease of 15.5 percent over the 16,935 vehicles sold in the same month of 2008.
"We're in a definite 'toughing it out' mode and this has aided improving our market share this month," said Jim O'Donnell, President of BMW of North America, LLC. "It's meant focusing on the real basics of making sales and we've demonstrated this with our Certified Pre-Owned program continuing to be embraced as a good alternative by our dealers and consumers in the current climate and now we hope to add the momentum of the new 7 Series and Z4 coming out this spring."
Peculiar to BMW’s sales was the fact their light trucks were up for the month vs. their renowned sedans. BMW's automobile sales are down 21.3 percent in January while their Sports Activity Vehicles increased 3.3 percent in January. The small increase is due to the X5 as it was the only vehicle with positive sales within the group.
"Consumers really are keeping their heads inside their shells this month," said Jim McDowell, Vice-President of MINI USA. "Showroom traffic is down but our internet vehicle configuration and early dealer website contact is above last year at this time, so we may be seeing early signs of stimulus expectation. Considering this, being 15 percent down was not a roaring start to the year but one we'll take as it still keeps us ahead of overall market momentum."
Mercedes-Benz USA on the other hand reported January sales of 10,433 vehicles with the 42.9 percent sales decline attributed the decline to the significant drop in the luxury automotive sector as a result of the current economic climate.
http://www.cleanmpg.com/photos/data/501/2009_BMW_X5d.jpgWayne Gerdes – CleanMPG (cleanmpg.com) – Feb. 3, 2009
BMW’s X5d Turbo-diesel -- 19/26 mpgUS city/highway. The X5 was the only positive seller between both companies with an increase of 23.3 percent over January 08.
Woodcliff Lake and Montvale, NJ -- BMW and MB sales in the US were down by 15.5 and 42.9 percent respectively in January 2009. BMW, which includes Mini, reported January sales of 14,314 vehicles, a decrease of 15.5 percent over the 16,935 vehicles sold in the same month of 2008.
"We're in a definite 'toughing it out' mode and this has aided improving our market share this month," said Jim O'Donnell, President of BMW of North America, LLC. "It's meant focusing on the real basics of making sales and we've demonstrated this with our Certified Pre-Owned program continuing to be embraced as a good alternative by our dealers and consumers in the current climate and now we hope to add the momentum of the new 7 Series and Z4 coming out this spring."
Peculiar to BMW’s sales was the fact their light trucks were up for the month vs. their renowned sedans. BMW's automobile sales are down 21.3 percent in January while their Sports Activity Vehicles increased 3.3 percent in January. The small increase is due to the X5 as it was the only vehicle with positive sales within the group.
"Consumers really are keeping their heads inside their shells this month," said Jim McDowell, Vice-President of MINI USA. "Showroom traffic is down but our internet vehicle configuration and early dealer website contact is above last year at this time, so we may be seeing early signs of stimulus expectation. Considering this, being 15 percent down was not a roaring start to the year but one we'll take as it still keeps us ahead of overall market momentum."
Mercedes-Benz USA on the other hand reported January sales of 10,433 vehicles with the 42.9 percent sales decline attributed the decline to the significant drop in the luxury automotive sector as a result of the current economic climate.