Right Lane Cruiser
01-28-2009, 08:09 AM
Toyota hybrid, bent on staying atop the market, continues to evolve. (http://www.ajc.com/services/content/ajccars/content/stories/2009/01/27/toyota_prius.html)
http://www.cleanmpg.com/photos/data/501/2010_Prius-III_Drivers_Side_Front_Headline_Pic.jpgDavid Runk - Associated Press (http://www.ap.org) – Jan. 27, 2009
DETROIT — Toyota Motor Corp.’s sleeker, more fuel-efficient update to its iconic Prius goes on sale this spring in a market growing more crowded with competing hybrids and battered by the global financial crisis.
But the Japanese automaker’s executives are confident that the third-generation gas-electric Prius, which promises a city-highway average of 50 miles to the gallon, will maintain its spot as the top-selling hybrid in the United States.
The Toyota Prius (top) is the top-selling hybrid in the country. The 2010 model gets added fuel economy and a more powerful engine in an effort to stay ahead of the gasoline-electric and plug-in autos its competitors, such as Honda with its Insight (above), have coming to market.
“Since Prius was first introduced, the consumer demographic has shifted from an early adopter to a mainstream shopper,” Bob Carter, Toyota Division group vice president and general manager, told reporters recently at a news conference unveiling the 2010 Prius midsize sedan.
“The Prius has evolved to meet the changing needs of this growing and diverse customer base,” Carter said.
The highly anticipated 2010 Prius boasts a 4 mpg improvement over the current model, which already... http://www.ajc.com/services/content/ajccars/content/stories/2009/01/27/toyota_prius.html
http://www.cleanmpg.com/photos/data/501/2010_Prius-III_Drivers_Side_Front_Headline_Pic.jpgDavid Runk - Associated Press (http://www.ap.org) – Jan. 27, 2009
DETROIT — Toyota Motor Corp.’s sleeker, more fuel-efficient update to its iconic Prius goes on sale this spring in a market growing more crowded with competing hybrids and battered by the global financial crisis.
But the Japanese automaker’s executives are confident that the third-generation gas-electric Prius, which promises a city-highway average of 50 miles to the gallon, will maintain its spot as the top-selling hybrid in the United States.
The Toyota Prius (top) is the top-selling hybrid in the country. The 2010 model gets added fuel economy and a more powerful engine in an effort to stay ahead of the gasoline-electric and plug-in autos its competitors, such as Honda with its Insight (above), have coming to market.
“Since Prius was first introduced, the consumer demographic has shifted from an early adopter to a mainstream shopper,” Bob Carter, Toyota Division group vice president and general manager, told reporters recently at a news conference unveiling the 2010 Prius midsize sedan.
“The Prius has evolved to meet the changing needs of this growing and diverse customer base,” Carter said.
The highly anticipated 2010 Prius boasts a 4 mpg improvement over the current model, which already... http://www.ajc.com/services/content/ajccars/content/stories/2009/01/27/toyota_prius.html