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View Full Version : Toyota raises price of 2007 Prius hybrid.


xcel
08-04-2006, 04:35 PM
Sales of the Prius have fallen 5.9 percent this year. (http://www.chicagotribune.com/technology/chi-060804toyota-prius-story,1,3944045.story?track=rss&ctrack=1&cset=true)

Alan Ohnsman – Chicago Tribune - August 4, 2006

http://www.cleanmpg.com/photos/data/501/toyota_prius.jpg
2007 Toyota Prius price increases by 2.1%

Toyota Motor Corp., the world's largest seller of gasoline-electric autos, raised the starting price of the Prius hybrid car 2.1 percent for the 2007 model and will add a new version to help boost sales.

The increase is $450, to $22,175, the company's Torrance, California-based U.S. sales unit said in a statement today. The new Touring Edition begins at $23,070 and has larger wheels and a stiffer suspension. The 2007 models go on sale this month.

Toyota's addition of new fuel-efficient hybrids since 2005, including versions of the Camry and Lexus GS sedans and Highlander and Lexus RX sport-utility vehicles, helped it raise U.S. sales 10 percent this year. Sales of the Prius have fallen 5.9 percent. The car remains the best-selling hybrid in the U.S., with 59,270 through July.

The automaker has blamed the Prius decline on limited availability of the cars at dealers and tight supplies of nickel-metal-hydride batteries used in its hybrids. Jim Lentz, Toyota's U.S. sales chief, said last month that the Prius supply is improving and that sales this year will at least match the 107,897 in 2005.

Prius prices can rise to more than $31,000 with options such as leather seats, a voice-activated navigation system and a rear-backup camera, said Bill Kwong, a company spokesman.

Hybrid sales have increased as U.S. average gasoline prices have stayed near $3 a gallon since late April. The vehicles save fuel and reduce emissions by combining a gasoline engine, a battery pack and brakes that capture energy from stopping.

Toyota's U.S. shares rose $1.17 to $108.14 in New York Stock Exchange composite trading at 4:02 p.m. and have gained 3.4 percent this year. The Toyota City, Japan-based company trails only General Motors Corp. in worldwide auto sales.

AshenGrey
08-04-2006, 04:48 PM
I had wondered if TCH sales would eat into the Prius sales a little bit. But seems like the overall sales of hybrids is still really good.

Chuck
08-04-2006, 04:54 PM
Welcome to CleanMPG, AshenGrey!

Toyota has a profit increase of 39% over last year.

I hope Honda gets an EV mode in their IMA system, so they can have a larger share of the hybrid market.

Kyo
08-04-2006, 05:51 PM
Delta,

The HCH II technically does. It claims so on their site, and in the brochure. It is just hard to attain I suppose. If you are looking at the pictures, one of the captions says:

At speeds under 35 mph on level roads, the Hybrid can be propelled solely by the electric motor, keeping your gas spending on the level, too.

http://automobiles.honda.com/models/exterior_gallery.asp?ModelName=Civic+Hybrid

The second picture on the top row has this quote.

... plus the ability to maintain speeds with engine in cutoff mode with electric motor.

I believe when I read Tarabell's article she thinks that she is achieving this currently rare phenomenon.

philmcneal
08-04-2006, 09:48 PM
man why am I not surprised.... man this is going to screw up all the current used prius on the market!!! NOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO

stupid supply and demand.

hobbit
08-04-2006, 10:13 PM
Apparently the TCH is really taking off ... I was out on a *bicycle*
yesterday and ran into and chatted with *two* recent owners who
absolutely love 'em.
.
_H*

krousdb
08-05-2006, 06:13 AM
I wonder if the touring edition with larger tires has lower EPA numbers?

philmcneal
08-05-2006, 09:46 PM
^^ not if you abuse deadband!!!! :)

i wonder if the stiffer suspension would improve mpg as well?



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