Chuck
02-12-2008, 07:54 AM
People who have committed to a conversion include Aart J. de Geus, chairman of Synopsis; Erik Straser, a partner at Mohr Davidow Ventures; Gary Dickerson, CEO of Varian Semiconductor; and Cal Chow, CEO of Nanosys. (http://www.news.com/8301-11128_3-9869592-54.html?tag=nefd.blgs)
http://www.cleanmpg.com/photos/data/501/PHEV_Prius.jpg Michael Kanellos - CNET - Feb 11, 2008
If you've got a fancy job in the Bay Area, you're probably going to get the sales call from Sass Somekh.
Somekh, the former president of equipment maker Novellus and an alum of Applied Materials, has started OurPower.org (http://www.ourpower.org/) as a way to promote plug-in hybrid conversions. Converting a regular Prius to a plug-in isn't cheap. The price runs about $10,000.
Even if gas rises to $4 a gallon, it would still take nearly 100,000 miles of driving before you broke even. (OurPower.org is working with A123 Systems, the lithium-ion battery maker, to perform the conversions.)
Rather than try to promote this on the mass market, Somekh is hitting up CEOs and other heavy-hitters in the area. If they convert their cars, the reasoning goes, their ever-obsequious vice presidents will follow.
So far, he seems to be drawing a crowd. People who have committed to a conversion include Aart J. de Geus, chairman of Synopsis; Erik Straser, a partner at Mohr Davidow Ventures; Gary Dickerson, CEO of Varian Semiconductor; and Cal Chow, CEO of Nanosys...http://www.news.com/8301-11128_3-9869592-54.html?tag=nefd.blgs
http://www.cleanmpg.com/photos/data/501/PHEV_Prius.jpg Michael Kanellos - CNET - Feb 11, 2008
If you've got a fancy job in the Bay Area, you're probably going to get the sales call from Sass Somekh.
Somekh, the former president of equipment maker Novellus and an alum of Applied Materials, has started OurPower.org (http://www.ourpower.org/) as a way to promote plug-in hybrid conversions. Converting a regular Prius to a plug-in isn't cheap. The price runs about $10,000.
Even if gas rises to $4 a gallon, it would still take nearly 100,000 miles of driving before you broke even. (OurPower.org is working with A123 Systems, the lithium-ion battery maker, to perform the conversions.)
Rather than try to promote this on the mass market, Somekh is hitting up CEOs and other heavy-hitters in the area. If they convert their cars, the reasoning goes, their ever-obsequious vice presidents will follow.
So far, he seems to be drawing a crowd. People who have committed to a conversion include Aart J. de Geus, chairman of Synopsis; Erik Straser, a partner at Mohr Davidow Ventures; Gary Dickerson, CEO of Varian Semiconductor; and Cal Chow, CEO of Nanosys...http://www.news.com/8301-11128_3-9869592-54.html?tag=nefd.blgs
