While the October result looks down, on a DSR basis, the Honda brand continues to power forward with positive results. Wayne Gerdes – CleanMPG – Nov. 2, 2016 2017 Honda Civic Hatch equipped with the 174 hp and 174 lb-ft. of torque 1.5LTurbo mated to a slick shifting 6-speed MT - $20,535 to start including the $835 D&H charge provides owners an under rated 30/39 mpgUS city/highway rating. What else does it offer? Besides its performance and efficiency, it is by far the best looking compact available today. Great R&H and now a hatch offering midsize plus volume room from already the largest compact available in the its respective segment. Honda October 2016 U.S. Sales Overview Honda sold 126,161 Honda and Acura vehicles in October, down 4.2 percent versus the 131,651 vehicles sold in October 2015. With two fewer selling days this October, the Daily Selling Rate (DSR), sales were actually up 3.2 percent. YTD sales of 1,354,541 vehicles is up 2.6 percent over the 1,320,217 sold through the same period of 2015. Honda stated their trucks set a new October record, gaining 2.1 percent. Honda and Acura trucks achieved gains of 1.1 and 8.4 percent respectively. The Honda CR-V Achieved record October sales with 30,306 CUVs sold, up 4.4 percent over the 29,032 sold last October. YTD sales of 293,799 CUVs is up 1.8 percent over the 288,531 sold through the same period of 2015. The hot looking and highly recommended Civic continues to sell well. While sales of 26,359 were down 5.1 percent in October, on a DSR basis, they were actually up 2.2 percent vs. the 27,789 sold in October of 2015. Honda still expects their super compact to achieve a record year with sales through October of 2016 of 310,142 vehicles, up 11.7 percent over the 277,538 sold through the same period of 2015. 2017 Honda Civic Hatch Looking quick even when parked. While not a personal fan of the Ridgeline pickup, there is no escaping the fact its sales continue to rise. 3,371 were sold in October and this result has been climbing from the 2,000s to 3000 + and now almost mid 3,000 pickups have been sold. Notice how close the 2017 Ford Fusion Hybrid is to taking over the #1 spot held onto by the 4th gen Prius? The Prius has never been outsold by any Hybrid since the introduction of the 2nd gen as a 2004 MY offering way back in late 2003. If the Fusion Hybrid sells just another 550 units next month over this and Prius sales stay flat at this new extremely low sales level, the long held dominance of the Prius could be in jeopardy. Think what could happen if the upcoming Hyundai Ioniq arrives with a similar level of efficiency and lower price? October 2016 U.S. Automobile Market Share Detail In October, GM’s U.S. market share was up a significant 0.7 percent while both Toyota and FCAs were down 0.5 and 0.7 percent respectively. On a volume basis, October of 2016 US Auto sales of 1.37 million vehicles was down 4.9 percent below October of 2015s 1.44 million vehicle sales result. Remember that there were 2 fewer selling days in October of 2016 or 7.8 percent fewer selling days. 2016 YTD sales of 14.42 million is down 0.3 percent above the 14.46 million vehicles sold through the same period of 2015 with 2 (or 0.8 percent) fewer selling days. U.S. October 2016 Sales vs. October 2015 Sales Ranks and Results for the top 19 Automobile Manufacturers GM October 2016 Sales Down 1.7% with 258,626 Vehicles Sold Ford October 2016 Sales Down 11.7% with 188,813 Vehicles Sold Toyota October 2016 Sales Down 8.7% with 186,295 Vehicles Sold FCA October 2016 Sales Down 10.3% with 176,609 Vehicles Sold Honda October 2016 Sales Down 4.2% with 126,161 Vehicles Sold Nissan October 2016 Sales Down 2.2% with 113,520 Vehicles Sold Hyundai October 2016 Sales Up 4.2% with 62,505 Vehicles Sold Subaru October 2016 Sales Up 4.1% with 53,760 Vehicles Sold Kia October 2016 Sales Down 2.1% with 48,977 Vehicles Sold Mercedes-Benz October 2016 Sales Down 2.1% with 31,801 Vehicles Sold BMW October 2016 Sales Down 16.6% with 27,971 Vehicles Sold VW October 2016 Sales Down 18.5% with 24,779 Vehicles Sold Mazda October 2016 Sales Down 10.8% with 22,711 Vehicles Sold Audi October 2016 Sales Up 0.1% with 17,721 Vehicles Sold Mitsubishi October 2016 Sales Up 2.8% with 7,637 Vehicles Sold Volvo October 2016 Sales Down 14.4% with 6,340 Vehicles Sold Land Rover October 2016 Sales Down 23.2% with 5,532 Vehicles Sold Porsche October 2016 Sales Up 10.7% with 4,506 Vehicles Sold Jaguar October 2016 Sales Up 226% with 3,219 Vehicles Sold In October, VW moved back ahead of Mazda to take the 12th spot. The seasonally adjusted annual selling rate (SAAR) for light vehicles in October was 18.0 million vehicles. On a YTD sales basis, light-vehicle SAAR was 17.4 million vehicles.