Toyota-GM technology deal nears end.

Discussion in 'In the News' started by Valleyforge, Feb 25, 2006.

  1. Valleyforge

    Valleyforge *****istrator Staff Member

    Toyota-GM technology deal nears end

    February 24, 2006


    TOKYO -- A symbolically key partnership between Toyota Motor Corp. and General Motors Corp. is to end next month just as the leading Japanese manufacturer threatens to overtake its U.S. rival as the world's top automaker.

    Toyota and GM signed a 5-year deal in 1999 to work together in technology, and that was extended for two years April 1, 2004. Another extension is dubious when the agreement is to expire at the end of March.

    GM and Toyota officials -- including former Toyota President Fujio Cho and GM's head of research, Larry Burns -- have said since last year that both sides are talking about collaboration in technology.

    Such technology includes pollution-free hydrogen fuel cells and hybrids, which run on both a gasoline engine and electric motor to deliver better mileage than comparable regular models.
    But beyond a lot of talking -- and the initial handshake -- the deal has produced little else.

    "We are continuing our discussions," Toyota spokesman Paul Nolasco said Thursday, declining to comment on speculation the deal might be ditched.

    Still, the partnership is significant as a sign of friendly relations amid global competition. Toyota also might want to maintain that positive image to help avert any backlash from U.S. consumers and politicians.

    If Toyota keeps up its current pace of growth, it could surpass GM as the world's No. 1 automaker in a few years.

    GM sold 9.17 million vehicles worldwide in 2005, the most it has sold in 27 years. Late last year, Toyota announced a global production target of 9.06 million vehicles for 2006, which includes group manufacturers.

    Tsuyoshi Mochimaru, auto analyst with Deutsche Securities in Tokyo, said it is better if GM and Toyota could maintain the alliance even as a symbol of good relations between two powerful companies. "Technological alliances like this generally don't produce visible results that quickly."

    But GM has already picked other automakers for a hybrid alliance. Last year, GM agreed with DaimlerChrysler AG to develop hybrid engines together, and Munich, Germany-based BMW Group later joined that agreement.

    Toyota has been gaining market share in the United States, partly on the success of its hybrids such as the Prius model, while Detroit-based GM is facing deep financial trouble.

    Their contrasting fortunes have some Japanese, including Toyota Chairman Hiroshi Okuda, worrying about intensifying trade friction.

    GM, which lost $8.6 billion last year, has announced a revival plan to cut 30,000 jobs and close 12 plants by 2008.

    Toyota chalked up a $3.35-billion profit during the October-December quarter.
    Last edited: Feb 25, 2006
  2. Chuck

    Chuck just the messenger

    I am unable to judge if either, neither, or both automakers took this seriously. As much as I come down on GM, I'm not sure on this one.

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